I loathe Kay Jewelers commercials. First of all, they have the worst actors. Second, could they be more cheesy? For example: the last one I saw (2 minutes ago) a couple is at their cabin, looking out the window at the "horrible" storm. Lightning strikes and the woman (who apparently has never seen nor heard thunder before) spins around to her husband and hides her face in his shoulder. And he says, "I'm right here... and I always will be" and then hands her a small jewelry box with a diamond necklace in it. Come on! Really? They couldn't come up with anything better than that? And now, the song at the end has a man singing an octave lower with the familiar lady's voice, which my husband has said makes it sound like a Beauty and the Beast song. Ridiculous!